Calculated based on number of publications stored in Pure and citations from Scopus

Research activity per year

If you made any changes in Pure these will be visible here soon.

Search results

  • 2011

    Measuring brand community strength

    Yamamoto, H. & Matsuo, Y., 2011 Jan 1, Handbook of Research on Methods and Techniques for Studying Virtual Communities: Paradigms and Phenomena. IGI Global, Vol. 1. p. 631-653 23 p.

    Research output: Chapter in Book/Report/Conference proceedingChapter