A method to evaluate consumer desire for continued product usage: Incorporation of the method in the automobile design process

Tadashi Yura, Tsuneyuki Yamamoto, Naoki Kamiya, Miwa Nakanishi

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

Consumers expect mature products such as cars to provide value in addition to conventional features such as safety and usability. Hence, introducing methods to evaluate consumer perceptions of the worth of new features during the design process benefits manufacturers. Consequently, increasing attention has been recently focused on user experience (UX). This project examined three aspects of UX, namely, the “desire to try using” during an encounter, the “goodness of using,” and the “desire to continue to use” after the initial usage. Then, a method for introducing these aspects into the product design process was developed. Thus, the factors that influence user desire to continue the product usage were obtained. The relation between the user requirements and the design elements was examined, and a method that quantitatively evaluates user desires based on the design elements during the design process was proposed.

Original languageEnglish
Title of host publicationAdvances in Ergonomics Modeling, Usability
PublisherSpringer Verlag
Pages635-649
Number of pages15
Volume486
ISBN (Print)9783319416847
DOIs
Publication statusPublished - 2017
EventInternational Conference on Ergonomics Modeling, Usability and Special Populations, AHFE 2016 - Walt Disney World, United States
Duration: 2016 Jul 272016 Jul 31

Publication series

NameAdvances in Intelligent Systems and Computing
Volume486
ISSN (Print)21945357

Other

OtherInternational Conference on Ergonomics Modeling, Usability and Special Populations, AHFE 2016
CountryUnited States
CityWalt Disney World
Period16/7/2716/7/31

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Keywords

  • Attachment
  • Cars
  • Product design
  • User experience

ASJC Scopus subject areas

  • Control and Systems Engineering
  • Computer Science(all)

Cite this

Yura, T., Yamamoto, T., Kamiya, N., & Nakanishi, M. (2017). A method to evaluate consumer desire for continued product usage: Incorporation of the method in the automobile design process. In Advances in Ergonomics Modeling, Usability (Vol. 486, pp. 635-649). (Advances in Intelligent Systems and Computing; Vol. 486). Springer Verlag. https://doi.org/10.1007/978-3-319-41685-4_56