Abstract
Though most digital signage systems attracted users' attention when they were installed, they have not been used effectively as time passed. In this study, push type digital signage system that identifies the user who walks in front of it and displays personalized information to the user was developed. In this system, the method of detecting the MAC address of the user's Wi-Fi device was used to identify the user, and the matching values between the user's interest and the contents' attributes were calculated to select and display the contents that attract the user's interest. By using this technique, the push type digital signage system that certainly makes user who walks in front of it look at the displayed contents was realized.
| Original language | English |
|---|---|
| Title of host publication | Proceedings - 2014 International Conference on Network-Based Information Systems, NBiS 2014 |
| Publisher | Institute of Electrical and Electronics Engineers Inc. |
| Pages | 411-415 |
| Number of pages | 5 |
| ISBN (Print) | 9781479942268 |
| DOIs | |
| Publication status | Published - 2014 Jan 26 |
| Event | 17th International Conference on Network-Based Information Systems, NBiS 2014 - Salerno, Italy Duration: 2014 Sep 10 → 2014 Sep 12 |
Other
| Other | 17th International Conference on Network-Based Information Systems, NBiS 2014 |
|---|---|
| Country | Italy |
| City | Salerno |
| Period | 14/9/10 → 14/9/12 |
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Keywords
- personalized information
- push type digital signage
- recommendation
- Visual cocktail party effect
ASJC Scopus subject areas
- Computer Networks and Communications
- Information Systems
Cite this
Push type digital signage system that displays personalized information. / Ogi, Tetsurou; Tateyama, Yoshisuke; Matsuda, Yuuki.
Proceedings - 2014 International Conference on Network-Based Information Systems, NBiS 2014. Institute of Electrical and Electronics Engineers Inc., 2014. p. 411-415 7023985.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution
}
TY - GEN
T1 - Push type digital signage system that displays personalized information
AU - Ogi, Tetsurou
AU - Tateyama, Yoshisuke
AU - Matsuda, Yuuki
PY - 2014/1/26
Y1 - 2014/1/26
N2 - Though most digital signage systems attracted users' attention when they were installed, they have not been used effectively as time passed. In this study, push type digital signage system that identifies the user who walks in front of it and displays personalized information to the user was developed. In this system, the method of detecting the MAC address of the user's Wi-Fi device was used to identify the user, and the matching values between the user's interest and the contents' attributes were calculated to select and display the contents that attract the user's interest. By using this technique, the push type digital signage system that certainly makes user who walks in front of it look at the displayed contents was realized.
AB - Though most digital signage systems attracted users' attention when they were installed, they have not been used effectively as time passed. In this study, push type digital signage system that identifies the user who walks in front of it and displays personalized information to the user was developed. In this system, the method of detecting the MAC address of the user's Wi-Fi device was used to identify the user, and the matching values between the user's interest and the contents' attributes were calculated to select and display the contents that attract the user's interest. By using this technique, the push type digital signage system that certainly makes user who walks in front of it look at the displayed contents was realized.
KW - personalized information
KW - push type digital signage
KW - recommendation
KW - Visual cocktail party effect
UR - http://www.scopus.com/inward/record.url?scp=84946692021&partnerID=8YFLogxK
UR - http://www.scopus.com/inward/citedby.url?scp=84946692021&partnerID=8YFLogxK
U2 - 10.1109/NBiS.2014.56
DO - 10.1109/NBiS.2014.56
M3 - Conference contribution
SN - 9781479942268
SP - 411
EP - 415
BT - Proceedings - 2014 International Conference on Network-Based Information Systems, NBiS 2014
PB - Institute of Electrical and Electronics Engineers Inc.
ER -