Push type digital signage system that displays personalized information

Tetsurou Ogi, Yoshisuke Tateyama, Yuuki Matsuda

Research output: Chapter in Book/Report/Conference proceedingConference contribution

3 Citations (Scopus)

Abstract

Though most digital signage systems attracted users' attention when they were installed, they have not been used effectively as time passed. In this study, push type digital signage system that identifies the user who walks in front of it and displays personalized information to the user was developed. In this system, the method of detecting the MAC address of the user's Wi-Fi device was used to identify the user, and the matching values between the user's interest and the contents' attributes were calculated to select and display the contents that attract the user's interest. By using this technique, the push type digital signage system that certainly makes user who walks in front of it look at the displayed contents was realized.

Original languageEnglish
Title of host publicationProceedings - 2014 International Conference on Network-Based Information Systems, NBiS 2014
PublisherInstitute of Electrical and Electronics Engineers Inc.
Pages411-415
Number of pages5
ISBN (Print)9781479942268
DOIs
Publication statusPublished - 2014 Jan 26
Event17th International Conference on Network-Based Information Systems, NBiS 2014 - Salerno, Italy
Duration: 2014 Sep 102014 Sep 12

Other

Other17th International Conference on Network-Based Information Systems, NBiS 2014
CountryItaly
CitySalerno
Period14/9/1014/9/12

Keywords

  • personalized information
  • push type digital signage
  • recommendation
  • Visual cocktail party effect

ASJC Scopus subject areas

  • Computer Networks and Communications
  • Information Systems

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  • Cite this

    Ogi, T., Tateyama, Y., & Matsuda, Y. (2014). Push type digital signage system that displays personalized information. In Proceedings - 2014 International Conference on Network-Based Information Systems, NBiS 2014 (pp. 411-415). [7023985] Institute of Electrical and Electronics Engineers Inc.. https://doi.org/10.1109/NBiS.2014.56