Abstract
In recent years, aesthetic design is becoming increasingly important in industrial product development due to the growing maturity of product functions. The designer is required to reflect consumer needs in the aesthetic design while giving consideration to the applications and functions of the product. For this reason, effective techniques enabling design creation based on consumer preference and needs are indispensable. The Taguchi Method has been effectively used for the robust design of product functions. In this study, a design support method applying the Taguchi Method to robust aesthetic design in respect to the inconsistencies of human Kansei (sensitivity, emotion) is proposed. As an example using the method, it is applied for quantitatively analyzing the robustness of design solutions created in accordance with the design concept of a digital camera.
Original language | English |
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Title of host publication | Proceedings of the International Conference on Interfaces and Human Computer Interaction 2017 - Part of the Multi Conference on Computer Science and Information Systems 2017 |
Publisher | IADIS |
Pages | 10-18 |
Number of pages | 9 |
ISBN (Electronic) | 9789898533647 |
Publication status | Published - 2017 Jan 1 |
Event | 11th International Conference on Interfaces and Human Computer Interaction - Lisbon, Portugal Duration: 2017 Jul 21 → 2017 Jul 23 |
Other
Other | 11th International Conference on Interfaces and Human Computer Interaction |
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Country | Portugal |
City | Lisbon |
Period | 17/7/21 → 17/7/23 |
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Keywords
- Aesthetic design
- Emotional design
- KANSEI
- Robust design
- Taguchi Method
ASJC Scopus subject areas
- Human-Computer Interaction
- Information Systems
Cite this
Study on digital style design - Robust design system for Kansei using multivariate analysis and taguchi method. / Aoyama, Hideki; Yokoyama, Hitomi.
Proceedings of the International Conference on Interfaces and Human Computer Interaction 2017 - Part of the Multi Conference on Computer Science and Information Systems 2017. IADIS, 2017. p. 10-18.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution
}
TY - GEN
T1 - Study on digital style design - Robust design system for Kansei using multivariate analysis and taguchi method
AU - Aoyama, Hideki
AU - Yokoyama, Hitomi
PY - 2017/1/1
Y1 - 2017/1/1
N2 - In recent years, aesthetic design is becoming increasingly important in industrial product development due to the growing maturity of product functions. The designer is required to reflect consumer needs in the aesthetic design while giving consideration to the applications and functions of the product. For this reason, effective techniques enabling design creation based on consumer preference and needs are indispensable. The Taguchi Method has been effectively used for the robust design of product functions. In this study, a design support method applying the Taguchi Method to robust aesthetic design in respect to the inconsistencies of human Kansei (sensitivity, emotion) is proposed. As an example using the method, it is applied for quantitatively analyzing the robustness of design solutions created in accordance with the design concept of a digital camera.
AB - In recent years, aesthetic design is becoming increasingly important in industrial product development due to the growing maturity of product functions. The designer is required to reflect consumer needs in the aesthetic design while giving consideration to the applications and functions of the product. For this reason, effective techniques enabling design creation based on consumer preference and needs are indispensable. The Taguchi Method has been effectively used for the robust design of product functions. In this study, a design support method applying the Taguchi Method to robust aesthetic design in respect to the inconsistencies of human Kansei (sensitivity, emotion) is proposed. As an example using the method, it is applied for quantitatively analyzing the robustness of design solutions created in accordance with the design concept of a digital camera.
KW - Aesthetic design
KW - Emotional design
KW - KANSEI
KW - Robust design
KW - Taguchi Method
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M3 - Conference contribution
AN - SCOPUS:85040198688
SP - 10
EP - 18
BT - Proceedings of the International Conference on Interfaces and Human Computer Interaction 2017 - Part of the Multi Conference on Computer Science and Information Systems 2017
PB - IADIS
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