TY - JOUR
T1 - Why do residents accept a demanding rule?
T2 - Fairness and social benefit as determinants of approval of a recycling system
AU - Ohnuma, Susumu
AU - Hirose, Yukio
AU - Karasawa, Kaori
AU - Yorifuji, Kayo
AU - Sugiura, Junkichi
N1 - Copyright:
Copyright 2008 Elsevier B.V., All rights reserved.
PY - 2005/3
Y1 - 2005/3
N2 - This study examined why people accepted a demanding rule in a recycling system that was newly introduced in Nagoya City. We focused on two social psychological topics: social dilemmas and fairness. While the new system succeeded in reducing waste, it imposed a burden on citizens without providing incentives and sanctions. In a research survey, 1442 responses from a sample of 3000 (48% response rate) were obtained using a stratified sampling method. The results showed that the new recycling system was approved despite the demands placed on citizens, with a preference for more strict rules such as penalties and surveillance for noncompliance. The main determinants of approval of the new recycling system were social benefit and procedural fairness, whereas the main determinant of preference for strict rules was outcome fairness. We argue that (a) social benefit should be emphasized to facilitate cooperative behavior in a social dilemma situation and (b) the government should ensure sufficient discussion with citizens and acknowledgment of their opinions.
AB - This study examined why people accepted a demanding rule in a recycling system that was newly introduced in Nagoya City. We focused on two social psychological topics: social dilemmas and fairness. While the new system succeeded in reducing waste, it imposed a burden on citizens without providing incentives and sanctions. In a research survey, 1442 responses from a sample of 3000 (48% response rate) were obtained using a stratified sampling method. The results showed that the new recycling system was approved despite the demands placed on citizens, with a preference for more strict rules such as penalties and surveillance for noncompliance. The main determinants of approval of the new recycling system were social benefit and procedural fairness, whereas the main determinant of preference for strict rules was outcome fairness. We argue that (a) social benefit should be emphasized to facilitate cooperative behavior in a social dilemma situation and (b) the government should ensure sufficient discussion with citizens and acknowledgment of their opinions.
KW - Container and Packaging Recycling Law
KW - Evaluation of a new recycling system
KW - Procedural fairness and outcome fairness
KW - Social dilemma
KW - Survey to citizens in Nagoya
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U2 - 10.1111/j.1468-5584.2005.00267.x
DO - 10.1111/j.1468-5584.2005.00267.x
M3 - Article
AN - SCOPUS:14844314138
VL - 47
SP - 1
EP - 11
JO - Japanese Psychological Research
JF - Japanese Psychological Research
SN - 0021-5368
IS - 1
ER -