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清水 聰
商学部
ウェブサイト
https://k-ris.keio.ac.jp/html/100001018_ja.html
h-index
2
被引用数
1
h 指数
Pureの文献数とScopusの被引用数に基づいて算出されます
2016
2021
年別の研究成果
概要
フィンガープリント
ネットワーク
研究成果
(13)
類似のプロファイル
(6)
Pureに変更を加えた場合、すぐここに表示されます。
研究成果
年別の研究成果
2016
2021
2021
11
Chapter
1
Article
1
Editorial
年別の研究成果
年別の研究成果
13 件
出版年、タイトル
(降順)
出版年、タイトル
(昇順)
タイトル
タイプ
検索結果
2021
A New Decision-Making Process—A Circulating-Type Communications Model
Shimizu, A.
,
2021
,
Advances in Japanese Business and Economics.
Springer Japan
,
p. 189-209
21 p.
(Advances in Japanese Business and Economics; vol. 27).
研究成果
:
Chapter
Segmentation
100%
Decision Making
74%
Marketing Strategy
70%
Consumer Marketing
56%
Communication
51%
Brand Rating in the Age of Information Sharing
Shimizu, A.
,
2021
,
Advances in Japanese Business and Economics.
Springer Japan
,
p. 167-187
21 p.
(Advances in Japanese Business and Economics; vol. 27).
研究成果
:
Chapter
Information Sharing
100%
Consumer Marketing
86%
Consumer Decision Making
75%
Demographic Factors
70%
Rating
63%
Emergence of Communication-Oriented Consumers
Shimizu, A.
,
2021
,
Advances in Japanese Business and Economics.
Springer Japan
,
p. 97-116
20 p.
(Advances in Japanese Business and Economics; vol. 27).
研究成果
:
Chapter
Digital Divide
100%
Communication
72%
Information Services
62%
Evolution of the Comprehensive Decision-Making Process: Emergence of Outspoken Consumers
Shimizu, A.
,
2021
,
Advances in Japanese Business and Economics.
Springer Japan
,
p. 17-40
24 p.
(Advances in Japanese Business and Economics; vol. 27).
研究成果
:
Chapter
Decision-making Process
100%
Homo Economicus
62%
Economic Theory
35%
Marketing Strategy
34%
Purchase
27%
Japanese Consumers and Media Usage
Shimizu, A.
,
2021
,
Advances in Japanese Business and Economics.
Springer Japan
,
p. 1-16
16 p.
(Advances in Japanese Business and Economics; vol. 27).
研究成果
:
Chapter
Media Usage
100%
Environmental Change
46%
Targeting
33%
Marketing Strategy
30%
World Wide Web
24%
Measuring the Impact of a Blog: Quantitative and Qualitative Aspects
Shimizu, A.
,
2021
,
Advances in Japanese Business and Economics.
Springer Japan
,
p. 41-56
16 p.
(Advances in Japanese Business and Economics; vol. 27).
研究成果
:
Chapter
Blogs
100%
Japan
28%
Facebook
26%
Conceptual Model
25%
Twitter
23%
Mechanism of Attitude Formation for Consumers Who Convey Information
Shimizu, A.
,
2021
,
Advances in Japanese Business and Economics.
Springer Japan
,
p. 75-95
21 p.
(Advances in Japanese Business and Economics; vol. 27).
研究成果
:
Chapter
Purchase
100%
Preface
Shimizu, A.
,
2021
,
In:
Advances in Japanese Business and Economics.
27
,
p. v-vi
研究成果
:
Editorial
›
査読
Research on Uncertain Listeners
Shimizu, A.
,
2021
,
Advances in Japanese Business and Economics.
Springer Japan
,
p. 117-140
24 p.
(Advances in Japanese Business and Economics; vol. 27).
研究成果
:
Chapter
Consumer Information
100%
Segmentation
98%
Affective Commitment
91%
Studies on Commitment
Shimizu, A.
,
2021
,
Advances in Japanese Business and Economics.
Springer Japan
,
p. 57-74
18 p.
(Advances in Japanese Business and Economics; vol. 27).
研究成果
:
Chapter
Brand Commitment
100%
Supermarkets
94%
Passion
82%
Purchasing
55%
Purchase
45%
Studies on Connoisseurs
Shimizu, A.
,
2021
,
Advances in Japanese Business and Economics.
Springer Japan
,
p. 141-165
25 p.
(Advances in Japanese Business and Economics; vol. 27).
研究成果
:
Chapter
Consumer Information
100%
Purchase Behavior
30%
Product Development
23%
New Products
21%
Purchase
18%
2016
Italian fashion case study
Kim, S.
,
Shimizu, A.
&
Donvito, R.
,
2016 7月 2
,
In:
Journal of Global Fashion Marketing.
7
,
3
,
p. 147-149
3 p.
研究成果
:
Article
›
査読
Consumer behavior
100%
Fashion Brand
88%
Marketing
68%
consumption behavior
42%
Museums
42%
2
被引用数 (Scopus)
Relationship of Line Extension Brand and Parent Brand in the Eyes of Consumers
Shimizu, A.
,
2016
,
Developments in Marketing Science: Proceedings of the Academy of Marketing Science.
Springer Nature
,
p. 177
1 p.
(Developments in Marketing Science: Proceedings of the Academy of Marketing Science).
研究成果
:
Chapter
Open Access
Line Extension
100%
Brand Extensions
15%
Product-Line Extension
12%
Brand Equity
8%
Purchase
7%