Unbundling European operations: Regional management and corporate flexibility in American and Japanese MNCS

Mark Lehrer, Kazuhiro Asakawa

研究成果: Article査読

47 被引用数 (Scopus)

抄録

Empirical research on the European operations of 19 American and Japanese multinational companies (MNCs) suggested, first, that the strategic importance of the region did not translate into an enhanced role for regional headquarters, and second, that American and Japanese MNCs are "unbundling" their European operations as a means of enhancing their flexibility. American MNCs preferred to carve up regional tasks for delegation to local subsidiaries, with coordination assured increasingly by "councils" bringing top European managers together. Japanese MNCs have not altered the formal organizational structure; but the recent internationalization of basic research labs in Europe has forced them to modify their previously monolithic approach to European subsidiaries.

本文言語English
ページ(範囲)267-286
ページ数20
ジャーナルJournal of World Business
34
3
DOI
出版ステータスPublished - 1999
外部発表はい

ASJC Scopus subject areas

  • ビジネスおよび国際経営
  • 財務
  • マーケティング

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